George Clarke talks about how colour reflects personality

As Truedor product ambassador I have spoken often over a prolonged period about the positive impact a new front door can have on a home. 

More recently I have been able to add the importance of colour choice to the conversation following the tireless work done by suppliers in recent times to increase the range of colours available.

This development is important – while the style of front a home-owner chooses makes a real statement about their personality, their choice of colour underpins this even further.

With all Truedor styles named after famous artists, many of whom established their reputations by their amazing use of colour, the opportunity to talk about it is even more relevant. It was Vincent Van Gogh who said “I use colour to express myself” and I think this holds true for everybody.

With such a vast range of colours available to choose from now – with just about every shade from the RAL range available, and the additional opportunity to mix bespoke colours, I thought it might be a good time to explore what colours are thought to represent, and what choosing them might say about a person’s personality.

We are probably all familiar with the theory that certain countries believe certain colours speak as to the personality of their nations – for example many of the countries in the Far East believe that Red is the colour of good luck and good fortune and this is reflected in the extensive use of this colour in so many aspects of their daily life.

So, I have identified the most popular selling colours of Truedor over the last 12 months and attached a few notes to each to reflect what this choice of colour might mean.

Grey particularly Anthracite Grey has been the most popular colour in the range over the past 12 months.  In part this is inspired by the use of this colour by architects in recent years, with many new build developments having it as a core colour to the exterior of the building, and this has been copied by those refurbishing their home.  It is a rich and classy colour and is perfect for Composite Doors.  It is also a timeless colour, neutral, and unlikely to age in a way which would detrimentally impact the home.

Black remains a rich and powerful colour, utterly timeless and always sleek, modern and prestigious – just think about No10 Downing Street, one of the most iconic front doors in the world.  It symbolises authority, strength and power.

White was the colour that PVCu doors were mostly manufactured in, it is a colour people are familiar with for their front door.  It is a simple, neutral colour, smart and clean and like grey will never age or impact the home detrimentally by being dated.  It is a colour which lends itself perfectly to composite Doors with the vast range of styles available.

Brown and Woodgrain effect doors talk of robustness, stability. dependability and security.  Doors throughout history were made of Oak and other equally rich timbers, and Composite Doors finished in a wood-grain effect are incredibly popular for what they say about the person and the home they are installed into.

Blue in the UK is seen as a very calming colour, one that exudes trustworthiness, and represents a stable, moderate outlook on life.  It remains a popular choice for front doors and its popularity as a colour never diminishes.

Purple as a colour for a front door is very much a modern development.  It is rich as a colour, and in terms of personality speaks of vibrancy and progressiveness.  As a pure colour, and in its variations, it is increasingly becoming a door colour of choice, and nobody who chooses it will ever be questioned as to their personality – it speaks volumes.

Of course, none of this is an exact science, but there is enough empirical evidence around to suggest there is something in it. The truly great thing about personality is that it is entirely individual, and with such a vast range of colours to choose from I think we will undoubtedly see more and more different colours on our nation’s front doors – and that can only be a good thing!

April 15 2019